Helping you build a more profitable business

Turning numbers into insight. Insight into action. Action into profit.

We help small and medium owner-managed businesses across Lincolnshire improve their profits not by cutting corners, but by understanding what truly drives performance.

We work alongside you to analyse your business, uncover hidden opportunities and create a clear, practical plan to grow your bottom line.

Got your attention. Contact us for a chat about how we can help increase the profits you make.

Why profit improvement matters

Profit isn’t just about how much money comes in it’s about how efficiently your business turns income into profit.

When profits aren’t where you want them to be, it’s rarely down to one thing. Pricing, margins, cost structure, efficiency, people, systems all play a part.

We help you step back, see the bigger picture and make confident, informed decisions that deliver sustainable improvement.

Our approach to profit improvement
1. Understand your business

We start by getting to know your business inside out. What you sell, how you deliver it, who your customers are and where your biggest costs and opportunities lie.

You’ll get clear, easy-to-understand analysis of where your profits are really made (and lost).

2. Identify what’s working – and what’s not

Using your data and our experience working with businesses like yours, we highlight the key drivers of performance from pricing and sales mix to overheads and productivity.

You’ll see where you can make small changes that have a big impact.

3. Create a plan for growth

Together, we’ll build a tailored improvement plan focused on practical actions that fit your business, resources and goals.

That could include pricing strategy, process improvements, cost management or cash flow forecasting.

4. Support and review

Profit improvement isn’t a one-off exercise it’s an ongoing mindset and continuous process

We stay by your side for twelve months, reviewing progress, refining plans, and helping you stay accountable to your goals.

How we help you improve rofit

Our work is personal to each client, but here’s how we typically help improve profitability:

  • Margin Analysis – understanding which products, services or customers generate the most value.
  • Pricing Strategy – ensuring your pricing reflects your value, not just your costs.
  • Cost Control – identifying unnecessary spend and inefficiencies without cutting quality.
  • Productivity Improvements – helping your team work smarter, supported by the right systems and processes.
  • Cash Flow Optimisation – ensuring profits convert into cash you can use to grow.
  • Forecasting & KPIs – measuring what matters, so you can manage what matters.

Who we work with

We work with owner-managed SMEs across Lincoln, Market Rasen and Grimsby who:

  • Want to understand why their profits aren’t growing
  • Need clarity on what’s driving performance
  • Are planning for growth or change and want to improve financial control
  • Value clear advice, practical insight and ongoing support

If that sounds like you — you’re exactly who we’re here to help.

Why Nicholsons

We combine accounting expertise with real-world business understanding.

Our goal isn’t just to improve your numbers it’s to help you build a stronger, more resilient business that rewards your effort.

We’re approachable, local and proactive.We genuinely care about helping your business succeed.

“My Nicholsons contact has directly impacted on my business helping me grow profits by 75% in three years.”

Let’s talk

If you’d like to improve your profits and your confidence in the numbers behind them let’s talk.

We’ll start with a relaxed conversation about your business, your goals, and how we can help you get there.

This service is brought to you through a partnership with Strategy WorkoutTM who specialise in defining strategic options for SME’s.