
For small businesses, finding the right office space can be both a logistical and financial challenge. But in today’s world of hybrid working and digital connectivity, many small teams are redefining the traditional office. Places like coffee shops, gyms with lounge areas, and co-working spaces are being repurposed as temporary offices for teams embracing a more flexible and cost-effective way of working.
This trend, inspired by the “digital nomad” lifestyle, is no longer just for freelancers and remote workers travelling the globe. It’s becoming a practical solution for small business owners who need flexibility without the overheads of a permanent office.
I recently spoke to Craig Hollingsworth who runs his events business UK Events Crew from a gym. All three of his team have a gym membership which gives them access to a lounge area they can work from. The health benefits of this are obvious and it really started me thinking about this as a model for businesses with small teams.
After doing a bit of research it seems that some gyms are encouraging this as an additional benefit of membership by creating dedicated workspaces, offering a place to work alongside the gym, spa, crèche, pools, tennis facilities, coffee shop and more. At a cost of say £1,000 per person on top of a typical gym membership that feels like good value.
What might the Benefits of Flexible Workspaces be?
- Cost Efficiency – Renting or owning a commercial office space can strain a small business budget. By utilising existing community spaces, you can reduce costs while still providing a productive work environment for your team. Coffee shops, for instance, often offer free Wi-Fi and comfortable seating for the price of a latte or two.
- Increased Team Collaboration – The change of scenery can encourage creativity and collaboration. Instead of being confined to a single office, meeting in a casual, neutral space can lead to fresh ideas and better communication.
- Adaptability to Hybrid Working – For businesses adopting hybrid models, these spaces offer the flexibility to meet only when needed. This setup supports work-life balance and allows team members to split their time between home and communal environments.
- Networking Opportunities – Coffee shops and co-working lounges or even gyms often attract like-minded professionals. Working in such spaces could lead to unexpected collaborations, partnerships, or even new customers.
The Drawbacks to Consider
While the flexibility is appealing, there are challenges to this approach:
- Lack of Privacy – Open environments can make it difficult to hold confidential conversations or work on sensitive projects.
- Inconsistent Resources – Not all spaces will have reliable Wi-Fi, ample power outlets, or enough seating for your team.
- Potential Distractions – Noise and activity in public spaces can be a drawback, especially for focused or detailed work.
- Community Etiquette – Using a space like a coffee shop requires balance; overstaying without buying regularly can create friction!
Making It Work for Your Business
To make the most of this approach, plan ahead:
- Research Venues – Identify spaces that suit your team’s needs, whether it’s a local café with a quiet corner or a gym lounge with Wi-Fi.
- Set Boundaries – Agree on etiquette and time limits to ensure these spaces work for both your team and the venue.
- Invest in Portable Equipment – Lightweight laptops, noise-cancelling headphones, and portable chargers can make a huge difference.
By adopting the mindset of a digital nomad, small businesses can enjoy a new level of flexibility and creativity while keeping overheads low. As working practices evolve, embracing unconventional office spaces might just be the edge your business needs.
What do you think? Could your team thrive outside the traditional office?